Last Updated: October 26, 2026
At HikeAdvice (hikeadvice.com), we believe in total transparency with our readers. In compliance with the Federal Trade Commission (FTC) Guides Concerning the Use of Endorsements and Testimonials in Advertising (16 CFR Part 255), this disclosure explains our affiliate partnerships, advertising programs, and how we fund our editorial operations.
1. Affiliate Marketing Partnerships
Many of the product links on HikeAdvice are affiliate links. This means that if you click on a link to a retail partner (such as Amazon, REI, Backcountry, or direct outdoor gear manufacturers) and make a purchase, HikeAdvice may earn a small referral commission at no extra cost to you. In fact, in many instances, our partnership allows us to share exclusive discounts or deals with our audience.
2. Amazon Associates Program Disclosure
HikeAdvice is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for website owners to earn advertising fees by advertising and linking to Amazon.com, Amazon.co.uk, Amazon.ca, and affiliated websites.
“As an Amazon Associate, HikeAdvice earns from qualifying purchases.”
3. Display Advertising (Google AdSense)
We display third-party advertisements on our website provided by Google AdSense and related advertising networks. These ad networks use cookies and device identifiers to serve contextual and interest-based ads. We do not directly select individual ads served by automated ad networks. For information on how ad networks collect data and how you can opt out of personalized ads, please visit our Privacy Policy.
4. Editorial Independence & Review Policy
Our editorial integrity is our most valuable asset. We adhere to strict review guidelines:
- No Paid Positive Reviews: We never accept payment or incentives in exchange for positive reviews or favorable ratings. All gear reviews reflect our honest, independent field observations.
- Negative Findings Disclosed: If a product tears, leaks, fails in cold weather, or is overpriced for what it delivers, we explicitly point that out to our readers.
- Gear Acquisition: We purchase products with our own funds or occasionally test review loaner units provided by manufacturers. Providing loaner gear never guarantees a review or endorsement.
5. Why Your Support Matters
Running an in-depth outdoor publication requires resources — from acquiring gear for testing to hosting, site maintenance, and field travel. When you purchase through our links, you support our ability to produce free, accessible, and high-quality trail resources for the hiking community. Thank you for your support!
If you have any questions regarding our affiliate relationships, please reach out via our Contact Page or email [email protected].